The Price of Advocacy

[Canniseur: This might look like a growing story, but it is most assuredly, not. This is a story about states and the mentality that’s taking the small cultivators out of the market for legal cannabis. MIsguided regulators, legislators, and lobbyists are killing the small grower. The lobbyists are hired by those with deep pockets and small growers don’t have deep pockets. It shouldn’t matter, but it does. Something needs to be done about this.]

Nobody likes to hear “I told you so” ringing in their ears. But today, as California’s small cannabis farmers face increasing challenges in the legal industry, the sneering refrain practically echoes down the redwood canyons of the Emerald Triangle, its four cutting syllables carried in each morning with the fog.

For Casey O’Neill, who has one of the most public and outspoken advocates for a small-farm-friendly version of cannabis legalization since 2014, the “I told you so” carries a particular punch. He is a native son of Mendocino County, raised on a homestead north of Laytonville where he still lives, farming vegetables and cannabis on the land with his partner Amber and their family. He’s seen the harsh nature of the government. Law enforcement stormed his parents’ house before his third birthday over a few cannabis plants, and when he was older and working as a cannabis grower, he was swept up in a raid and served two months in county jail.


(Casey O’Neill stands in the HappyDay Farms garden.)

But by the time California started to seriously consider cannabis legalization in the 2010s, O’Neill believed it was a good idea. Legal pot, he thought, was a great way to support small farmers and California’s rural economies and keep people out of prison. He still trusts in this vision. Where he thinks he might have been wrong, in retrospect, is in judging the government’s ability to actually execute those policies.

“I went in with this possibly naïve idea that we were going to construct a regulatory paradigm that was built around small businesses — and we came f*cking close, that’s the devastating part,” O’Neill says. “I invested significant time, energy and faith in a governmental process and then had that faith shattered. And now, all of the old hippies are like, ‘I f*cking told you so. You f*cking thought they were going to play fair?’ It’s really disenchanting.”

Fighting for the Right to Farm

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